Miranda Palmer, LMFT(she/her) loves helping therapists bridge the gap between what it takes to be a great therapist who gets great clinical outcomes and what it takes to run a successful therapy practice. She has helped thousands of therapists from around the world make the mindset shifts that allow a more effortless application of marketing strategies that grow a private practice that is not just financially sustainable, but that gets great clinical outcomes. Kelly Higdon, LMFT (they/she) believes that private practice is one of the solutions to increasing access to quality mental health in our communities. Their passion lies in empowering private practice owners to serve at their highest and best, improving clinical outcomes through their business planning and to break the statistic that mental health clinicians are the worst paid Masters’ degree. They have helped thousands through training, education and coaching to build private practices that align with the therapist in mind, heart, body and spirit. ZynnyMe, founded by Kelly Higdon and Miranda Palmer, was born from two licensed therapists coming together to empower private practice owners to serve at their highest and best, improve clinical outcomes through business planning, and to break the statistic that mental health clinicians are the worst paid Masters’ degree. Kelly and Miranda provide coaching and training through their Private Practice Community, the Business School for Therapists, and educational webinars, and have helped thousands of clinicians from around the world.